Beautifully arranged natural soaps and skincare products with green leaves and natural textures.

Aura Semulajadi

Natural Beauty, Crafted with Heart. Revolutionizing how you experience handmade cosmetics.

Step into a world where beauty is nurtured by nature. Aura Semulajadi, nestled in the vibrant community of Kota Damansara, is your sanctuary for pure, effective, and ethically crafted skincare. We meticulously select potent botanical ingredients, combining traditional wisdom with modern formulation techniques to create products that feel luxurious and truly benefit your skin. Our philosophy centers around transparency, sustainability, and harnessing the gentle yet powerful properties found in the natural world around us. Join us on a journey towards holistic well-being, one lovingly handmade product at a time.

View Our Portfolio

Artisan crafting natural soap by hand in a clean workshop setting.

Our Story: Crafting Nature's Essence

Founded in Kota Damansara by a team deeply passionate about the convergence of natural well-being and sustainable beauty practices, Aura Semulajadi began as a humble endeavor in a small home kitchen. We were driven by a desire to create skincare that was not only effective but also free from harsh chemicals and harmful additives commonly found in commercial products. This journey started with meticulous research into traditional Malaysian botanical remedies and globally recognized natural ingredients known for their therapeutic properties.

Our mission solidified: to provide pure, effective, and beautiful skincare and cosmetics that are genuinely kind to your skin and the planet we share. We source our raw materials with the utmost care, prioritizing ethical suppliers who practice sustainable farming and harvesting methods. Every single batch, from our signature cold-process soaps infused with local herbs like lemongrass and pandan, to our bespoke facial serums formulated with nourishing plant oils, is handcrafted with intention and precision. This dedication ensures unparalleled quality and allows us to maintain complete control over the ingredients and process, guaranteeing purity from start to finish. We are more than just a cosmetics company; we are a community of artisans, customers, and nature enthusiasts united by a shared belief in the power of natural ingredients. Our workshop in Kota Damansara serves as both our creative hub and a space for learning and sharing. Each product leaving our studio embodies this philosophy, telling a story of dedication, quality, respect for nature, and the vibrant Malaysian heritage that inspires us.

Explore Our Natural Creations & Services

Variety of colorful handmade natural soap bars.

Handmade Natural Soaps

Experience the gentle cleanse of our handcrafted soap bars. Made using traditional cold and hot process methods, our soaps are enriched with nourishing oils like olive, coconut, and palm (sustainably sourced), blended with natural clays, botanical extracts, and pure essential oils. Each bar is cured for weeks to ensure mildness and a rich lather, suitable for all skin types, including sensitive skin. Discover varieties like calming Lavender & Chamomile, invigorating Citrus Burst, purifying Activated Charcoal, and traditional Malay-inspired herbal blends.

Small jars and bottles of custom skincare products.

Bespoke Skincare Formulation

Unlock the secret to personalized skincare with our bespoke formulation service. We begin with a detailed consultation to understand your unique skin type, concerns, and goals. Based on this, our expert formulators create a tailored blend of botanical extracts, vitamins, and natural active ingredients into custom serums, creams, balms, or cleansers specifically designed for your needs. This service ensures you receive products perfectly suited to help you achieve healthy, radiant skin.

Participants learning to make soap in a clean, well-lit workshop.

Beauty Workshops & Classes

Immerse yourself in the creative process of natural beauty making at our hands-on workshops in Kota Damansara. We offer classes covering topics like beginner soap making, advanced formulation techniques, herbal skincare creation, and making natural lip balms or bath bombs. These workshops are perfect for hobbyists, aspiring artisans, or anyone curious about the ingredients in their cosmetics. All materials are provided, and you get to take home your own handmade creations and the knowledge to continue your journey.

Plain skincare bottles and jars ready for private labeling.

Private Label Manufacturing

For businesses looking to launch their own line of natural cosmetic products, our private label service offers a seamless partnership. We provide comprehensive support from concept development and formula customization based on our existing high-quality bases, to manufacturing, packaging guidance, and quality control. Leverage our expertise, ethical sourcing network, and state-of-the-art facilities to bring your brand vision to life with products that meet the highest standards of natural quality and effectiveness.

Our Portfolio: Crafted Creations

Closeup of a handmade lavender soap bar with visible lavender buds.

Jar of natural citrus body scrub with orange slices in the background.

Dropper bottle of herbal face serum surrounded by green leaves.

Black activated charcoal soap bar on a dark surface.

Row of custom formulated lotion bottles.

Group of freshly made soap bars drying on a rack from a workshop.

Colorful natural bath bomb fizzing in water.

Bowl of natural clay face mask powder with spatulas.

Join Our Workshops

Table setup with natural ingredients and tools for a soap making workshop.

Dive into the rewarding world of handmade cosmetics with our interactive and engaging workshops. Located in our cozy studio in Kota Damansara, these classes are designed for everyone, from complete beginners curious about natural ingredients to experienced crafters looking to refine specific techniques. Our patient and knowledgeable instructors guide you through each step, demystifying the process of creating safe, effective, and beautiful natural products.

You'll gain practical hands-on experience, learn about the benefits of various natural oils, butters, and botanicals, and understand the science behind formulation. It's a wonderful opportunity to connect with others who share your passion for natural living and unleash your creativity. All necessary materials, tools, and safety equipment are provided, so you just need to bring your enthusiasm! At the end of the session, you’ll proudly take home your unique handmade creations, along with detailed notes and recipes to continue crafting at home.

Learn basic cold process and melt-and-pour soap making techniques.
Understand natural ingredients, their properties, and how to use them safely.
Formulate simple skincare products like balms, scrubs, and serums.
Take home your own handmade creations ready to use or gift.
Receive guidance on sourcing ingredients and continuing your crafting journey.

View Workshop Schedule & Sign Up

Kind Words From Our Community

"Aura Semulajadi's soaps are truly transformative! My sensitive skin has never felt better. They are incredibly gentle, smell absolutely wonderful thanks to the natural essential oils, and leave my skin feeling so soft and nourished after every wash. Knowing they are handmade with pure, natural ingredients and crafted right here in Kota Damansara makes me trust them completely. A staple in my bathroom now!"

- Sarah Lim

Long-time Product User

"I attended their beginner soap making workshop, and it was a fantastic experience from start to finish! It was very informative, hands-on, and incredibly fun. The instructors were so knowledgeable, patient, and created a really welcoming atmosphere. I learned so much about the ingredients and process, and coming home with my own handmade soap batch was so satisfying. Highly recommend for anyone curious about making their own natural products!"

- Ahmad bin Bakar

Workshop Participant

"Partnering with Aura Semulajadi for our private label line was one of the best business decisions we made. Their commitment to quality, ethical sourcing, and professionalism exceeded all our expectations. They guided us through the formulation and manufacturing process seamlessly. The natural products they created for us are excellent, perform beautifully, and align perfectly with our brand's commitment to natural and sustainable beauty. Their expertise is invaluable."

- Emily Rahman

Founder, Local Spa & Wellness

"The bespoke skincare consultation was incredibly thorough and helpful. My skin has specific needs, and the customized serum and moisturizer Aura Semulajadi created for me has made a noticeable difference in just a few weeks. It feels so pure and effective, without any irritation. It's like they truly understood what my skin was craving. I appreciate the care and personalized attention."

- Priya Sharma

Bespoke Skincare Client

"I bought a range of products online from Aura Semulajadi, including body scrubs and lip balms, and I am absolutely delighted. The packaging is lovely, and the products themselves are fantastic. The body scrub leaves my skin feeling incredibly smooth and the scent is so refreshing. The lip balms are super nourishing. The quality is superb, and knowing they are handmade with natural ingredients makes them a guilt-free pleasure. Will definitely order again!"

- Wei Lun Ong

Online Customer

"Walking into the Aura Semulajadi workshop space in Kota Damansara feels so calming and inviting. The team is passionate and welcoming. Their range of products is curated with such care, and the scents are divine but not overpowering. I particularly love their traditional herbal soap range – it reminds me of remedies my grandmother used. It's wonderful to see traditional wisdom integrated into modern, beautiful products."

- Siti Aishah Hassan

Local Visitor & Customer

Get In Touch With Us

Send Us a Message

Find Us Here

Address: 28 Jalan PJU 5/20, The Strand,
Kota Damansara, Selangor, 47810 Malaysia

Phone: 03-7887 1234

Email: info@